With warm weather and opportunities for golf, spa treatments, dining, shopping, and more, Palm Desert is making waves in the Southern California tourism industry. Visitors comment on the city's unique mix of relaxing accommodations and exciting cultural and recreational activities. Both seasonal residents and weekend vacationers helped boost Palm Desert to a status of prominence in Southern California tourism. In effect this recent emergence of the City of Palm Desert in the Southern California tourism arena has beneficially impacted the city's economic well being. Room sales also accounted for $8.3 million in 2000. Taxable retail sales totaled $1.2 billion for 200l. Increasing vacationer traffic has not only had a worthwhile influence in the City but also made a substantial contribution to the vitality of the Southern California tourism industry.